As I watched the Final Four Tournament on Saturday, I was thinking about what basketball and the professional creative arts have something in common. Is it any surprise my mind would go to art when I’m watching sports?
Passion
This is the obvious. These kids love basketball, and for them it is their art. What you pay attention to grows.
Just as the college athletes pay attention to basketball and their skills and love of the game increase, your skill level in your art increases with increased attention. Your knowledge and love of the art grows as you look at more art, go to more galleries, take more classes. And, your skill level at marketing, and your passion at marketing, also increases proportionately to the effort you put into it.
How much effort are you putting into growing your business?
Someone recently shared in our Members’ Studio that she was trying to tackle too many tasks in one day. She added that she tended to overestimate her available time. That meant she was moving uncompleted tasks from one day into the next day’s list. The end result was making new lists and wasting time and energy. She was not alone with this confession, confusion, and remorse.
I refer to this as the “Smorgasbord Syndrome.”
As a child, I can remember my parents saying that my eyes were bigger than my stomach when we had big family celebrations. I didn’t want to miss out on anything that might be good. And, of course, even though I probably left little room for dessert, I didn’t want to miss out on any of those, so I added more to my plate when dessert rolled around. You can guess that I probably had my share of stomach aches.
It’s easy to see how this approach translates into your life and business.
You think you have more time to accomplish what needs to be accomplished. You keep saying, “yes, pile more on my plate.” Whether you say that to someone who asks you to do something or just to yourself, the end result is the same. Your life and/or business plate is overflowing.
Some time ago I read A Whole New Mind by Daniel Pink. It’s a good read about why right-brainers will rule the future.
The future, really today, is the “conceptual age.” Pink discusses the “six senses” that one uses to build a whole new mind to thrive in this conceptual age: design, story, symphony, empathy, play and meaning. While I do not necessarily subscribe to his premise in total – I believe we need to engage both parts of our brain – he offers lots of great exercises to get your right brain working. And even though many artists are right-brained, you will find the exercises fun and expanding.
Onto ifs, ands, & buts. In his discussion on meaning, one of Pink’s suggestions for creating more meaning in your life is to replace the word “but” with “and.”
He says that “buts” can create roadblocks for creating more meaning in your life and suggests creating a list of what you are trying to accomplish and what is in your way.
It’s the start of a New Year. Maybe you spent time creating goals. Maybe you didn’t. Maybe you selected a word of the year or theme to guide you. Maybe you didn’t.
Setting goals and choosing a word to provide focus matter. But what matters even more is that you start each day with intention.
If you look at Webster’s, you can find six definitions for intention. A popular one would be “what one intends to do or bring about.” I prefer the definition that says “a determination to act in a certain way” or “resolve.”
You might even think of intention as the bridge between your words (your goals or theme) and your actions.
You’ve probably heard people talk about leverage. And not the TV show of recent years. Leverage is about using a resource to its maximum advantage.
When I think of leverage in your business, I think of it as a triangle with Time, Money, and Knowledge + Talents + Passion as the three sides. When you start your business, you have all these elements in varying degrees. And likely some are limited.
As you grow your business, you begin to have more of each and can use each to its maximum advantage. And, you can leverage other people’s time, money and knowledge, too.
You invest in each of them because you want something back in your business. You have an expectation of a return on this investment.
You’ve heard of ROI – return on your investment. It’s where you figure out if the amount of money you invest comes back to you at a greater return, whether that is a profit or cost savings. Technically your ROI could be negative, which means you lost money.
You may have heard of ROTI – return on your time invested. You look at where you are investing your time and determining whether or not it produces a return.
I have a new one to share: ROR – Return on Relationships.
One day recently I was stopped at a railroad bridge and started thinking about what we learned as kids about crossing the train tracks. Stop, look, and listen. Do you remember that?
The next morning I looked at the mountain of work on my desk – as well as those bright, shiny objects across the room – and wondered where I should start. I picked up the task on the top and started to work.
Shortly I became distracted and found myself on the way to the kitchen for another cup of tea.
For many of us, moving the needle may have different connotations, especially since so many who read this blog sew. Today I want to talk about moving the needle forward in your business. All of us get stuck. Sometimes it’s just a simple tweak that can get the machine moving again. Sometimes it is something bigger that you need to do to move your business to the next level. Here are nine ways that will help get you moving and bring in cash to your business:
It’s the start of a New Year. If you’re like most people, you are gung-ho to accomplish something this year.
If you’re like most people, that gung-ho-ness starts to wane. That’s why gym memberships sell out at the holidays, the gyms are packed in January, and then the regulars heave a sigh of relief when all the resolution-setters give up. Life sets in and you don’t have a plan to stay on track.
Resolution realities
According to the Marist Poll, of those who make a resolution for 2017, 68% said they kept at least part of their promise. And 44% of Americans are likely to make promises to themselves again for 2018. If you are a resolution maker, you want to keep up the tradition, it seems.
Last year, being a better person (16%) was followed by losing weight and exercising more (both at 10%). Seven percent resolved to spend less money, improve their health, or eat healthier. Forty-three percent mentioned another resolution.
You might know that I’m a word person. I love good writing, I worked as a journalist, and I love word games. I looked at the word “success” recently and thought about what the parts meant. Success has 3 S’s, and I decided that the keys to success are Self, Systems and Support.
How do you define success? Webster’s defines it as a favorable or desired outcome or the attainment of wealth, favor or eminence. The bottom line is that success relates to achieving goals. You set the goals and you determine whether or not you are successful. Here are some tips to help with your journey toward success.
