HOUSTON- October 27, 2017- The results are in for the Quilting in America™ 2017 Survey. The survey shows that the annual industry value in terms of consumer spending is $3.7 billion. Quilting in America™ is presented by The Quilting Company and Quilts, Inc., but conducted independently by ORC International and Advantage Research, Inc.
Highlights of the Survey show an estimated 7 to 10 million quilters in the U.S., the total number of households with a quilter at 6 to 8.3 million, and an average dollar spending per quilting household at $442 annually- that’s a 48% increase over 2014. Modifications to information gathering for the 2017 Survey also reflect an even more accurate assessment than previous editions.
“Dedicated quilters are spending more time and money than in the past. It’s also exciting to see that over the past few years there has been a tremendous increase in the number of quilters who are utilizing websites, social media, and other digital resources to learn about quilting and buy quilting related products,” says John Bolton, Senior VP and General Manager, F+W Media.
“I know that quilters create with their hands, but they often speak with their dollars. And I am very glad to see that they are speaking loudly with their purchasing power,” adds Quilts, Inc. CEO and Founder Karey Bresenhan. “I am honored to be involved in such a creative and artistic community. An added bonus is that quilters are just some of the warmest and most generous human beings I’ve ever come across.”
Read more…